Samar Maakaroun, founder of Right to Left, became a Partner at Pentagram in October 2023. With her team, now expanded and based in the London office at 162 Packington Street, she continues to pursue her method and approach to designing a better world, connected through design.
For updates on new work, job applications, or new business, please contact Pentagram London and kindly mention Samar’s name.
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We create brands that integrate worlds, cultures, and languages — East to West, local to global, strategy to creative.
Female led, multilingual, interdisciplinary and cross generational, we bring our varied perspectives to each brief, and we enjoy digging into the nuance of culture and language.
We aim to design for a world that is mixed, colourful, open and connected.
We create brands and digital products, with a heavy typographic component, covering English, Arabic and Chinese.
Right to Left is a design and brand studio founded by Samar Maakaroun.
Services:
Naming
Brand Strategy
Brand Identity
Brand Architecture
Art Direction
Typography
Exhibition Design
Motion Design
Clients x
